My input: invest in a proper rendering. The idea looks fine in photoshop or on paper, but a good, thought out rendering will help predict what's possible and what's not. Now I'm not necessarily saying you should hire me. John McBride, Mike Desmond, and Jason Rushforth are great artists and could do the concept justice as well. I think good planning very early on is key, especially with the drastic changes in the front end that you have planned.
Just my 2 cents!
Kris
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