The thing is Joe Q Retail does not need to fly to SEMA to see these companies. Most of these companies are set up at shows week in and week out. I bet a company like Air Ride or Vintage Air, or DSE is going to do a show within driving distance of Mr retails house sometime in the next year. And chances are high that if the manufacturer is not going to be there, a dealer for the product will be there. Most of these manufacturers do lots of shows for Mr Retail for every one trade show. So there is no need for Joe Retail to go to SEMA.
Now with that said, I always get my customers badges if their car is in the show. They are not buyer badges and that is on purpose, they are exhibitor badges. My customers are instucted to NOT take the vendors time. DO NOT get into big conversations, especially ones that prevent real buyers from making contact. Your car is in the show, your allowed in because of that, but that is all.
Nightmare story. How about the guy that takes the opportunity to confront a manufacturer because he has the owner (that is normally insulated) cornered! " I sure gave so and so a piece of mind mind about their return policy". This happened! More reason for Mr Retail to stay home! That guy won't be wearing one of my badges!
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Frank Serafine
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