Good Ad!
Cadillac continues to work on their image... which (IMHO) was, for many years, sorely lacking. I still perceive a Cadillac as something my father drove. If I were shopping for a car in the 60K bracket - I'd drop by the Audi showroom... to test drive the Audi S4, and I'd certainly consider the CTS-V. I've owned the M5 (2008 SMG POS) and I've recently test driven the E63... both of which are 100K cars... so good for Cadillac to make that comparison.
I'd like to see them do an Ad where they morph a Corvette into a 4 door CTS-V... then into showing 4 people leisurely exiting the car in front of a valet to go to dinner... that might catch the eye of the "once single, newly with family" car types.
|