The Faceoff in the Flatlands is now The Faceoff at Road America!
Detroit Speed and Engineering and Baer Brakes have teamed up with OPTIMA Batteries to bring this exciting new event to the historic and world-renowned Road America racetrack.
The OPTIMA Batteries Faceoff at Road America presented by Detroit Speed & Engineering and Baer Brakes will be a combination of track, autocross, speed-stop and street driving elements, all taking place at the famed Road America facility in Elkhart Lake, WI on May 1st and 2nd.
According to Todd Gartshore, Vice President of Marketing at Baer Brakes, “Baer was excited to be partnered with Detroit Speed to produce our Faceoff in the Flatlands event and that enthusiasm is redoubled with Optima’s invitation to partner with us to present the Faceoff at Road-America. We’re jazzed about being able to provide enthusiasts an opportunity to run hard at America’s most beautiful road course!”
The new Faceoff at Road America event will be the first in an ongoing series of qualifiers for the OPTIMA Ultimate Street Car Invitational, held each year immediately following the SEMA show. In addition to other great prizes, the overall winner of the Faceoff at Road America will receive an invitation to the Ultimate Street Car Invitational to compete with 50 of the highest quality street cars on the planet for the coveted title of “Ultimate Street Car”.
“Detroit Speed is excited to be a part of Optima’s Regional qualifier at the Faceoff at Road America!” said DSE chief Kyle Tucker. “We look forward to continuing the partnership with Baer and meeting everyone for a fun-filled weekend at one of the premier road courses in America.”
“We’re really excited to partner with Baer and DSE for this new event” said Cam Douglass, Director of Product Development & Marketing at OPTIMA Batteries. “This new series of qualifying events will take place throughout the country and open the door for a lot of enthusiasts and builders to compete for an invitation to the big dance.”
Final details are in the works. Please check out
www.optimainvitational.com/faceoff for more details in the upcoming weeks.