Would you buy a Caprice?

[BBC71Nova]

OK, so Chevy is now going to keep the G8 around but rebadge it the Caprice. IMHO, the G8 is one of the better cars GM has been affiliated with in a while. It is a great value really. I was never thrilled with the "G8" badge but I sucked it up and went for it anyway. I can tell you though that I NEVER would've crossed that bridge for a "Caprice".

What is GM thinking? Does the marketing team do any sort of studies? Come up with a new name or something. Caprice, the name, should be dead. It stopped selling for a reason and the name and stigma associated with it being grandma's car has not just magically went away.

If I had the power, I'd rebadge it a Chevelle. The GXP would become the new Chevelle SS. First the new Camaro and then bring back the Chevelle. Marketing could wear out the "going back to when we did things right" plays. The baby boomers that lived during that era, and also have the purchasing power, I think would be the target market for this car. The younger gen would pick it up too if looking for a 4 door.

Then come out with that 2 door coupe that Holden had discussed. Then the Chevelle could also come in 2 door like it should.

John