The key issue is people/buyers do not ask enough questions and take responsibility to seek to understand. Too many people buy with emotion and then realize the math does not work until AFTER they sign on the dotted line. 60%'er in my opinion. We have all done it...cars, homes, beverages, watches, stocks, <insert material item name here>
The scariest statistic resonating with me is the average American watches 8-10hrs of TV per week but spends less than 2hrs per month on finances. (The Millionaire Next Door or Automatic Millionaire) I spend at least 2hrs per week in this Investing 102 thread and since joining the Weld Financial Forums, more time researching on Google Finance and Charles Schwa than I care to admit. Ha! And we wonder why we have crisis or market fluctuations.