I've seen people add a hole too high up (in an effort to get more pedal ratio) -- and then they go "over center"... once the pedal/rod goes over 90* --- you're REDUCING pressure on the master... NOT GOOD!
In my old road race Mustang, I used to run either the Ford High Performance fluid (in the blue can) or Motul fluid. Both are excellent. I ran PFC pads and then switched to Hawk blacks. I much preferred the Hawks.
It may be different with the larger, newer brake systems, but my Baer A-Sedan brakes with PBR calipers had to be bled every 20-40 mins of track time. Rotors lasted about 10-12 hours on track.