Build Book #2 ?

[1970cuda]

thanks for the pics

[JohnnyGMachine]

I have my vote for the SN65 Build Book as well. NIIIIICE!!!

John

[SN65]

Sorry to resurect an old thread, but, from what I understand, the build books are basically paid advertizing. Go to their website and they talk about how they structure the book to best illustrate your product, etc...

I was very disapointed when I learned that. I thought that they picked a project based on merit, but I guess they pick a project based on how much money you throw at them.

Bob

[Tim Baillie]

Well advertising is what makes the world go around, I mean the book itself isn't going to pay for itself in sales, as kick ass as they are, it's geared towards a limited market.

I have no idea how much it costs the shop to be featured but I am sure it's not free for them either, but I would assume they would get a good return on their investment with future clients.

It's a smart idea on Build Books part cause we get to see kick ass work, which is a education in it's self for some people, the shops get more exposure, the sponsors and advertisers get the word out in a controlled and spotlighted fashion..............I mean it's great to know that Flowmaster makes a great product but now people get to see how it's installed etc.

I still like it, I think there should be more then one ever year or whatever the spacing of the 2 have worked out to be.

[SN65]

Originally Posted by HzEmall Customs

Well advertising is what makes the world go around, I mean the book itself isn't going to pay for itself in sales, as kick ass as they are, it's geared towards a limited market.

I have no idea how much it costs the shop to be featured but I am sure it's not free for them either, but I would assume they would get a good return on their investment with future clients.

It's a smart idea on Build Books part cause we get to see kick ass work, which is a education in it's self for some people, the shops get more exposure, the sponsors and advertisers get the word out in a controlled and spotlighted fashion..............I mean it's great to know that Flowmaster makes a great product but now people get to see how it's installed etc.

I still like it, I think there should be more then one ever year or whatever the spacing of the 2 have worked out to be.

I have no gripe with advertizing. Advertizing is a good thing.

But....

In the case of this product. You are not going to see kick ass work, unless the kick ass work has deep pockets. The same with the advertizers product.

I like the idea also. But I think that the "project" and the advertizing should be two different things. I find it hard to determine if what they are saying is true when they make comments like the following.....

BUILD BOOK is designed to allow the professional parts manufacturer to highlight its products exclusively
Show and tell the reasons why its products were used on the featured vehicle, along with a definitive and thorough explanation of the showcased product