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Old 01-31-2012, 12:18 PM
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JMitch19 JMitch19 is offline
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Default Possible New Product Question

Hey guys I work for a company that is a wholesale manufacture of electronics and wiring harness for the aftermarket. I have been working on building a set of LED taillights to go with my Marquez housing.(they will work in a stock housing also)These are for my 68 Camaro. Now that I have the circuit board finished I would just need to change the shape/ layout to work with any other taillight. What I have so far is a taillight that will allow the user to pick from four different sequential patterns or 1 non-sequential pattern. I would offer them in a set for standard taillights, RS taillights, or Standard with an LED board for your reverse lights as well.

We are trying to build a high quality product with more options than what is currently available while still coming in at a lower cost. I'm just trying to get an idea from you guys what type of market there is for this product before investing a bunch of money into it.

We could also do custom taillights/reverse lights for other vehicles if the interest is there. I would need to build 10 sets or more to make them affordable.

Let me know what you guys think. Also, a few of the sponsors here already retail our products. These would be available from them or if we start doing retail sales on these we will check into becoming sponsors as well.

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Last edited by JMitch19; 01-31-2012 at 09:45 PM. Reason: Sp
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Old 01-31-2012, 02:49 PM
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Had a few questions over at P-T.com, so I'm just going to copy this here as well.

Here are a couple of pictures of my prototypes. The production boards will be white so they won't be seen through the clear reverse lenses. They will also have a standard bulb base on them so they are plug and play. The only cutting and slicing that would be needed is for 12v power if you want to use the sequential option. If you wanted just a standard taillight replacement you would get what you see in the first picture. For RS or standard + reverse lights you would get what you see in the second picture. The RS option is timed correctly so that the two boards work together to make the sequential sequence. Again these are for a 67/68 Camaros. They have 40 LED's per board. For other models the size, shape of the board, and number of LED's may vary, but the functions will be the same.





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Old 01-31-2012, 02:59 PM
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Originally Posted by JMitch19 View Post
I'm just trying to get an idea from you guys what type of market there is for this product before investing a bunch of money into it.

Thanks
Depending on how much $$$ your investing.... I would figure out how much Digi tails and other companies make per year before you start making a product other companies already have on the market. You can find this stuff out on sites like salesgenie dot com. The sales data and IRS data is public. It won't give you an exact number but will tell you a general ballpark like 250-500K or 500K + etc.
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68 Camaro "Bloodline". OZMO Twin DBW LS3 with TSP 231/236 cam, Speedtech frame, Ridetech coilovers, Chassisworks G Billet/Fab 9, Asanti 19's, Fesler brakes, Carbon Anvil everything, etc.


65 Fastback "Maddo" @ Meanstreets Performance. Ridetech, crate 306/T5, tubbed, Forgeline
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Old 01-31-2012, 03:31 PM
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Depending on how much $$$ your investing.... I would figure out how much Digi tails and other companies make per year before you start making a product other companies already have on the market. You can find this stuff out on sites like salesgenie dot com. The sales data and IRS data is public. It won't give you an exact number but will tell you a general ballpark like 250-500K or 500K + etc.
From a business standpoint it's a really small investment. I'm just wondering if it would be worth company time to build production versions. I built these because I wanted them for my car. I didn't really think about bringing them to market. Once I had the circuit layout done I realized it would be a simple change of shape/size of the board to fit it other vehicles. I could do these in as low a quantity as 10 sets and still be price competitive with what is already on the market. Just kind of wondering if we could fill some gaps in the market with and a product that is already designed and can be easily adapted to fit multiple applications.
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Old 01-31-2012, 07:53 PM
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If investment is small Id say go for it. You won't know if they will sell until you put them on the market.
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68 Camaro "Bloodline". OZMO Twin DBW LS3 with TSP 231/236 cam, Speedtech frame, Ridetech coilovers, Chassisworks G Billet/Fab 9, Asanti 19's, Fesler brakes, Carbon Anvil everything, etc.


65 Fastback "Maddo" @ Meanstreets Performance. Ridetech, crate 306/T5, tubbed, Forgeline
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Old 02-01-2012, 11:24 PM
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Nice...you should make them for 3rd gens
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Old 02-01-2012, 11:52 PM
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Nice...you should make them for 3rd gens
Get me ten 3rd gen buyers and your pair can be free.
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