wow...great input and laying all the cards on the table!
Blake is right- I was one of the dealers that got caught in the "price war" on a subframe. I learned my lesson- STICK TO THE PRICE SHEET. After a little investigation (we are an installing dealer, not an online parts sales department) The guy was doing a Pontiac engine and trans. Simple question, "What are you doing for headers? I have these really expensive headers I "think" will work with the rack. Probably not, and when they don't who is he going to rant about? Me...Matt's... Speedtech- who knows. but he chose price over service and taught me a lesson- stick to the price sheet.
We do a little general automotive and the parts mark-up is 1.65 and up. If I was in this for the $$ I would blow out all the PT customers and do brakes and service all day long. Trying to make $$ on hot rod parts is hard. Just jump in your car and run down to your local speed shop...oh there isn't one.
The reason I do hot rods is because I love the build, It pays my bills, and like Mr. Weld says. The people are really cool. - Chris