We've discussed strategies for "averaging down" positions... we've talked about NOT trying to "catch a falling knife"... and about how just continuing to buy additional shares in companies you already own - but are down from your original purchase - eventually can work out quite nicely.
Oil investments a year ago looked smokin' hot.... today - anything with the mere mention of oil has tanked. This happens from time to time. Banks and financial institutions were the last ones to tank back in '08 and '09 during the great financial melt down. Some still haven't recovered fully (AIG etc). Autos such as Ford and GM were taken to the woodshed...
When you think about it -- Oil - Banks - Autos - these were safe investments. These are some of the biggest companies in America! My point? It's why we DIVERSIFY! You just never know what's coming down or when or why.
NOW ------ "Big Pharma" is in the hot seat.... and I got a little chuckle to myself when I read that Bill Ackman has taken a 2 BILLION dollar loss (so far) in Valeant (VRX).... and even more laughter from me when he did a classic "I'll take a stand" and bought 2 MILLION more shares when it got hit hard. Now -- here's where we can use this example for Investing 102....
Valeant was already one of the hedge funds largest holdings..... a "short seller" comes out with a very negative report about the company and the shares tank... BLINDLY Ackman takes a stand and loads up on more shares.... only to have the shares continue to tank even harder. What did his stand net him?? An absolutely massive loss.
Don't do this! Ever! Never feel like you absolutely know there's a buying opportunity to be had on this "dip". Stand back -- let the events play out.... if you already have a loss.... don't add to it by buying more shares! Just wait! Make sure you know where the company involved is going - get the facts - wait it out. If the news gets worse - you might decide to go ahead and take your lumps. Move on and invest in something else. If the news gets better... then time might make you whole... and if the news is better - THEN you can add to your position to bring your average down.
This scenario is DIFFERENT than when an entire sector is in the dumper.... There are many fantastic buys in the oils/oils related - the troubles are not company specific... there isn't "fraud" or "mis-doings" going on. The Banks got in trouble as a group... and there were some really good buys to be had during that period.... Bank of America (BAC) or Wells Fargo (WFC)... that long term will be fine.
I'm thinking back to our discussion of whether or not to buy Volkswagon (VLKAY) over the diesel emissions "wrong doing". I think it might be a buying opportunity --- but there was no reason to buy the day the news broke.... They stock is down - probably will stay down for awhile -- so why rush? Wait until there is better news... the fines have been levied... a fix is figured out and the management sorted out. THEN maybe it'll be an opportunity. My point is -- don't try to be a hero... THAT is gambling.