Investing 102

[CRCRFT78]

Whats your thoughts on Reynolds American, Inc. (RAI)?

Range 40.93 - 41.63
52 week 31.54 - 42.18
Open 40.93
Vol / Avg. 2.28M/2.31M
Mkt cap 23.99B
P/E 18.08
Div/yield 0.56/5.44
EPS 2.28
Shares 582.91M
Beta 0.62
Inst. own 46%

I was comparing this with Altria Group & Philip Morris and ended up going with Altria Group just based on the amount of shares I could purchase at the time with the amount of money I had. I do like all three but felt like the quantity of shares along with the dividend/percentage was a better choice.